
3 Looks to Embrace the Olsen Tuck Trend this Spring
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After winning our hearts with their brand The Row, Mary-Kate and Ashley Olsen now inspire our hair obsessions. Seen on the runways and in the vibrant streets of Fashion Week, the Olsen tuck trend is the new obsession of the moment. Chic yet effortless, it’s the perfect solution to save time and style this spring! Discover 3 look ideas to slide your hair into.
What is the Olsen tuck trend?
After the slick hair, discover the Olsen tuck trend! And good news, here, there’s no need to spend an hour, toothbrush in hand, battling every little spike. The hairstyle borrowed from the twins focuses on practicality and naturalness, while adding a sophisticated touch to our outfit. Note: we no longer fuss, hair can go into the collar or under the scarf, and in no time, we’re ready to start our day looking trendy!
As the Olsen tuck trend explodes from the recent Fashion Weeks, the twins have unintentionally made it their signature for many years. Whether in their daily lives, while traveling, at work, or even on the MET Gala red carpet in 2017.



Now, the Olsen tuck trend is no longer just a hasty manipulation of a scarf draped over our hair, or a sweater swallowing our ends. In spring 2025, the gesture is crafted with precision and intention. Several houses have included this hairstyle in their new collection presentations, such as Chloé and Altuzarra.
Additionally, it was adopted at the end of the runway, notably by Victoria Beckham, making the tucked hair into a turtleneck look even trendier (which we wouldn’t have believed just a few seasons ago). Recently, Laïla Bekhti also succumbed to it, in a casual look during the presentation of her new film, My Mother, God and Sylvie Vartan, which I highly recommend.
To embrace this new hair trend, we have prepared a selection of spring pieces for you.
The full The Row look for a corporate vibe
Let’s start with a corporate touch, featuring a full look from The Row. The brand of the twin sisters has established itself as a reference in current fashion. Playing with the codes of quiet luxury, the pieces embody a vision of a stylish and effortless look, 100% effective.
Here, we have gathered pieces currently appreciated, such as the wide jeans making a big comeback. Additionally, a basic top in the season’s color pairs perfectly with a leather blazer. This is also a must-have this spring and will accommodate your hair perfectly to adopt the Olsen tuck trend!






Sportswear & Olsen tuck
Another trend emerging this spring is sportswear. And this suits us perfectly, because when you think of sportswear, you think of a sporty jacket. Thus, our hair finds a perfect ally in it to stay secured even while taking a few small strides.
Recently, sportswear has gained a certain aesthetic and trendy dimension. Notably, thanks to films like Challengers and the popularity of trends like tennis core. Therefore, sporty outfits are no longer merely for practice but are increasingly integrating into our everyday lives, creating dynamic silhouettes.




The soft power of officewear and the Olsen tuck trend
For this third look, we integrate the Olsen tuck trend into officewear, which we see everywhere right now! We create a stylish and character-filled work uniform with a blazer, which can be softened with powdery notes that will accompany us toward summer. Pearls, very present in the latest fashion shows, can add a touch of originality, while a baguette bag will accentuate the sophisticated side of the outfit.





Whether in a blazer, a sporty jacket, or a tailored jacket, your hair can easily slip into various looks to adopt the Olsen tuck trend!
Photos: Pinterest