AMI Paris Beach: Summer Has Finally Arrived at Galeries Lafayette!
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Bella Hadid, Kendall Jenner, and Hailey Bieber are in Capri, Los Angeles, or Ibiza… and are you dreaming of flying away too? I suggest you go on vacation… to Paris! More precisely to the AMI Paris beach at Galeries Lafayette. And no, I’m not talking about the Seine, which will be taken by storm by Olympic athletes. What I’m proposing is much more enjoyable: the AMI Paris beach is a fashion space, pop-up stores in the store, and a rooftop set up in the Galeries Lafayette Hausmann.
Highly anticipated, the opening of the AMI Paris beach brings a breath of fresh air right in the heart of Paris. I invite you to take a little tour of the trendiest beach of the summer!
The AMI Paris Beach: A Stylish Walk at Galeries Lafayette
AMI offers you a true odyssey that starts right from the windows and takes you to the rooftop through a journey in the store.
Does this remind you of a vacation treasure hunt? That’s the goal! And at the end, we get a real fashion treasure in a limited collection that you can find in the three pop-up stores located within the Galeries.
Upon arriving at the rooftop, let yourself be carried away by the recreational space created by AMI with a structure that reflects the brand (a perfectly Instagrammable spot for taking your photos) and of course, the incredible 360-degree view overlooking the City of Lights.
The Parisian brand draws inspiration for its concept from the famous beaches and cabins of Deauville, offering tourists the chance to stroll along the ami promenade. One can stop to enjoy an ice cream, sip a cocktail, and why not a crepe reinterpreted by chef Julien Sebbag to pay homage to French culinary heritage.
The Summer Capsule at AMI Paris Beach
What will you find in this AMI summer capsule? A unisex ready-to-wear wardrobe and above all, a tricolor design that uses the blue, white, red colors of the French flag made up of short-sleeve T-shirts, K-way jackets, hoodies, a cap, and bucket hats. In short, all the summer basics.
As for accessories, you will find everything you need for the beach with tote bags, beach towels, water bottles, and a deck of cards… all adorned with AMI’s heart symbol.
We saved the best accessory for last: absolutely essential, trust me, I come from the south of France… The AMI pétanque set!
If you don’t know how to play, now is the perfect time to learn with the most stylish pétanque balls in France.
Are you on vacation far from Paris? Discover the iconic pieces AMI on modalova to make Parisian chic come alive wherever you go!