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Lip oils: Embrace the must-have product of 2025!

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For a few months now, a product has managed to dethrone glosses in our beauty kits: lip oils. Having become essential, they are establishing themselves as the new ally for lips seeking radiance and comfort. On TikTok, they are a real hit, racking up millions of views in videos praising their lightweight texture, luminous finish, and nourishing benefits.

Half-care, half-makeup, lip oils embody this desire for beauty that embraces self-care, appealing to an entire generation of women. But why such enthusiasm? Let’s focus on the phenomenon that is revolutionizing our beauty routines.

Lip Oils: Between Makeup and Care

Unlike glosses, which only bring shine (and let’s be honest, often leave lips a bit sticky), lip oils play in a different league. They do not just beautify: they nourish, protect, and deeply hydrate, all while offering a luminous and shiny finish.

Their success is no coincidence. They embody this new vision of beauty where care and makeup merge. Enriched with plant oils like jojoba, coconut, or grape seed oil, they fit into the skincare trend: products that truly care for the skin while satisfying our desire for radiance and simplicity. In short, they do it all, and they do it well.

However, be cautious if you are used to minimal makeup; find the right dosage and shade, as lip oils increase volume and provide an oily effect that does not go unnoticed!

Which Shade to Choose?

You probably know it, (if not, I invite you to read this article on the color of the year 2025), mocha mousse is the color setting the tone, both on the runways at the beginning of the year and in beauty aisles.

It is therefore wise to adopt the mocha mousse trend on your lips!

I recommend looking at the different shades of Mocha Mousse and choosing one that is slightly darker than your lip color.

For a cozy winter look, latte, spicy, or caramel shades are irresistible! If you want to go for a brown color, but have very fair skin, pair your oil with a neutral or pink lipstick to avoid weighing down your makeup.

How to Use Them?

It seems simple, but lip oils do not apply like gloss. Here’s a quick explanation of two techniques:

  • Use lip oil with a lip liner

You can definitely say goodbye to lipstick and gloss by outlining your lips to add more volume and applying the lip oil as a filler. This technique highlights the plump and sexy aspect of the lips, right in line with current trends.

  • Use lip oil as a finishing touch

Lip oils can be applied as a final touch to your makeup to enhance lip volume and add shine. It is always better to use a lip liner to define the mouth’s outline if you opt for this technique, as the liner helps contain the lipstick and prevents it from bleeding.

Once the outline is drawn with the liner and the lips are filled with lipstick, apply the oil as a finishing touch, without too much moderation, to harmonize your lips!

Image on the cover:  ©Rikonavt/unsplash

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