Fashion and Gastronomy: These Great Houses Open Luxury Cafés
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We knew Monsieur Dior, designed by Jean Imbert, the numerous Ralph’s Coffee locations around the world, or even La Renaissance by Jacquemus in Saint-Tropez. Since this summer, new luxury cafés and restaurants featuring the colors of major fashion houses have joined this prestigious list. From Dolce & Gabbana to Louis Vuitton, initiatives are flourishing to attract a clientele eager for unique moments, imbued with refinement. Discoveries await.
Dolce & Gabbana: the DG Caffè in Shanghai
In October 2024, at its flamboyant flagship in the Jing’an district of Shanghai, Dolce & Gabbana opens the doors to its DG Caffè. A 200 m² space dressed in orange and fuchsia, where Sicily takes center stage. This luxury café highlights the brand’s Italian heritage, notably through the use of the iconic Carretto Siciliano pattern, a very colorful Sicilian cart, evoking a Mediterranean atmosphere recognizable among a thousand. On the menu, a refined selection inspired by Italian cuisine, perfect for a formal meal or a relaxed tea time.
The dishes include authentic creations, with desserts featuring the iconic Dolce & Gabbana motifs, such as cakes shaped like Sicilian lemons and roses, or a creamy tiramisu served in a Moka pot. The luxury café also showcases exclusive collaborations with renowned Italian brands, such as Bialetti, Donnafugata, a prestigious Sicilian vineyard, Fiasconaro, known for its artisanal Sicilian pastries, and Pastificio Di Martino, celebrated for its pasta.
Louis Vuitton and Cyril Lignac in London
On the other side of the Channel, at Heathrow Airport, Louis Vuitton teams up with chef Cyril Lignac to create a gastronomic stop that meets the expectations of the most discerning travelers. Cozy, this luxury café is nestled alongside a new boutique of the famous trunk maker, whose exceptional aerodynamic façade was designed in collaboration with architect Marc Fornes.
Customers can enjoy reinvented croque-monsieur, lobster rolls, and a selection of delicate pastries, all adorned with the house’s iconic colors. In a chic and contemporary atmosphere, this space invites contemplation and indulgence, making every stop a precious moment. This is Louis Vuitton’s first table in London and the second for chef Lignac, who also runs the Bar des Prés in the upscale Mayfair district.
A Fendi Restaurant on the Costa del Sol
In July 2024, Fendi made a remarkable entry into the world of gastronomy with the inauguration of its Fendi La Plaza Caffe. Nestled within the Puente Romano Beach Resort, the restaurant pays homage to the house’s iconic codes, notably through the Pequin stripes that dress the space. Guests can enjoy evocative cocktails such as the Fendi Baguette Paloma, while the varied menu offers a range of light dishes, from refreshing salads to gourmet sandwiches.
